Category Archives: Marketing

4 Ways to Embrace Disruptive Technologies

Technology has changed everything from information sharing and media to entire economic sectors, spurring enormous efficiencies in such industries as manufacturing, financial services and entertainment. Yet in real estate, builders, developers and brokerages alike have been relatively slow to adopt … Continue reading

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Trump’s Tax Proposal Means For The Housing Market

Last week the White House released what it is calling a “first draft” of President Donald Trump’s promised tax-cut plan. The outline, which fits on a single page, largely adheres to pledges Trump made on the campaign trail, as well … Continue reading

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3 Ways to Save Time & Post Great Content on Facebook

It takes just a few hours every week to keep your Facebook page full of fresh content. Learn how to market your small business without wasting your time. According to the Pew Research Center, 68% of all U.S. adults use … Continue reading

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FANNIE HPSI REACHES ALL-TIME HIGH

The Fannie Mae Home Purchase Sentiment Index® (HPSI) increased by 5.6 percentage points in February to 88.3, a new all-time high, the Government Sponsored Enterprise said Tuesday. Five of the six components that comprise the HPSI were up, and three … Continue reading

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Raleigh Wake HBA Installation

Platinum Sponsor PHWS is honored to be a sponsor at the Installation and Hall of Fame, next Thursday night at the North Carolina Museum of Art.

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Delivering expanded perspective on housing economies and property markets.

Distressed Sales Update: June 2016 Distressed Sales Accounted for 8 Percent of Homes Sold Nationally in June 2016 Molly Boesel    |    Housing Trends Of total sales in June 2016, distressed sales accounted for 7.8 percent and real estate-owned (REO) sales accounted for … Continue reading

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OVERREGULATION IS PREVENTING A FULL RECOVERY FOR HOUSING

We are all incredibly relieved that the darkest days for housing triggered by the Great Recession are over. In the past few years, our industry has gradually picked up speed. Recent government data show that single-family production has increased 120% … Continue reading

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How To Use Instagram’s New Business Features

Instagram has introduced new and valuable features for businesses, aimed in particular at small- to medium-sized companies that don’t yet advertise on the social media platform. Here’s more info on these features, and tips on how to use them to … Continue reading

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Time Management Hack: Keep a Task Log

For many small business owners, the most valuable resource is time, but there are never enough hours in the day. “As a small business owner, we play many roles: president, VP of marketing, head of sales, CFO and janitor,” said Lori … Continue reading

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Don’t Be Shocked by These Hidden Costs of Buying a Home

When you’re thinking about buying your first home, it might seem like it’s all about the down payment. You save for years to have it, and you base a good portion of your home-buying budget on it. Next comes the mortgage. How … Continue reading

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